Get the latest betas

Be ready for what’s coming next. Apple customers adopt new software rapidly, so you can keep innovating. Integrate the latest Apple technologies in your apps to deliver incredible experiences on Apple platforms as soon as they’re released.

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Access comprehensive services and capabilities

Leverage Apple’s tightly integrated hardware, software, services, and capabilities to create useful and engaging experiences. Offer special content and services with In‑App Purchase, new ways to experience your app through spatial computing, intelligent features with on-device machine learning, a quick way to purchase items using Apple Pay, and much more.

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Test your apps

Collect valuable feedback before releasing your apps and App Clips. With TestFlight, you can invite up to 10,000 external users to try out your beta builds using just their email address or by sharing a public link.

Learn more about TestFlight

Distribute apps worldwide

When you join the Apple Developer Program, you’re eligible to reach customers around the world on all Apple platforms. The App Store makes it easy for users in 175 regions to discover and download your apps, games, and extensions across Apple platforms. Apple handles worldwide payment processing, offers unlimited hosting and bandwidth — even for free apps — verifies user accounts, and much more. With Apple School Manager and Apple Business Manager, you can offer your app in volume or custom apps only to organizations you specify. You can even choose to distribute your Mac apps outside the Mac App Store using your Developer ID certificate and Apple’s notarization process, reassuring users that you’re a trusted developer.

Dive deep into analytics

Measure user engagement, marketing campaign performance, monetization, and more in App Store Connect. You’ll get information only Apple provides and no technical implementation is required.

Get help from Apple experts

Join a variety of sessions, appointments, labs, and more — tailored for you. Meet with Apple activities take place in person and online all over the world, offering you an opportunity to connect directly with Apple engineers and designers — and create your best apps and games yet.

Learn more about Meet with Apple