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研究生: 吳濬杰
研究生(外文): WU, CHUN-CHIEH
論文名稱: 環境意識、環境關注影響節電行為因果模式分析:計畫行為理論之應用
論文名稱(外文): The Causal Model Analysis of the Influence of Environmental Awareness and Environmental Concern on Energy Saving Behavior: Application of the Theory of Planned Behavior
指導教授: 劉祥得 劉祥得引用關係 唐雲明 唐雲明引用關係
指導教授(外文): LIU, HSIANG-TE TANG, YUN-MING
口試委員: 林忠山 李靜玲
口試委員(外文): LIN, JHONG-SHAN LI, JING-LING
口試日期: 2021-12-20
學位類別: 碩士
校院名稱: 銘傳大學
系所名稱: 公共事務學系碩士在職專班
學門: 社會及行為科學學門
學類: 公共行政學類
論文種類: 學術論文
論文出版年: 2022
畢業學年度: 110
語文別: 中文
論文頁數: 102
中文關鍵詞: 環境意識 節電態度 主觀規範 知覺行為控制 環境關注 個人道德規範 習慣節電意圖 習慣節電行為
外文關鍵詞: environmental awareness energy saving attitude subjective norm perceived behavioral control environmental concern personal ethics habitual electricity saving intention habitual electricity saving behavio
相關次數:
  • 被引用 被引用: 4
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  • 評分 評分:
  • 下載 下載:127
  • 收藏至我的研究室書目清單 書目收藏:0
節能減碳以及綠色能源皆為現今各個國家陸續研討及推崇之議題,因此親環境行為勢必成為大眾必須陸續學習及習慣之動作;因此本研究以環境意識、節電 態度、主觀規範、知覺行為控制、環境關注、個人道德規範、習慣節電意圖與習慣節電行為等等構面來探究對於電力公司員工相對於節電部份各個相關分析作為參考。
本研究以電力公司員工為調查對象,採取便利抽樣,透過問卷調查法,共回收109份有效問卷,以統計軟體SPSS進行資料分析與假設驗證,其研究結果如下:
一、環境意識對於節電態度、主觀規範、知覺行為控制、環境關注以及個人道德規範相互間具有顯著正向關係。
二、環境意識、知覺行為控制及個人道德規範則對於習慣節電意圖具有正向的影響關係。
三、知覺行為控制、個人道德規範及習慣節電意圖皆對於習慣節電行為具有正向影響關係。
依據本研究結果,建議電力公司可以針對員工部分加強環境關注的宣導及養護環境相關活動的辦理以間接推廣環境意識與節電態度的加強;另外,所有員工 應保持積極正向情感並重視身體力行,培養相互間對節電應有的正確價值觀與行 動力等,以發揮互相言教、身教的功能,進而促使因養成節電行為。
In response to global warming and environmental degradation, pro-environmental behaviors are gradually being explored. People and governments are also increasingly paying attention to activities related to environmental sustainability. Electricity company employees are energy producers and users, and their awareness and concern will affect energy-saving behaviors. This study wanted to explore the influencing factors of pro-environmental behaviors, which are important for the future sustainable development of the environment. In this study, employees of electric power companies were selected as the survey objects, and convenience sampling was used for sampling. A total of 109 valid questionnaires were collected in this study, and the statistical software SPSS was used for data analysis and hypothesis verification. The main findings are as follows:
1. Environmental awareness has a significant positive relationship with energy saving attitudes, subjective norms, perceived behavioral control, environmental concerns and personal ethics.
2. Environmental awareness, perceived behavioral control, and personal ethics have a positive relationship with energy-saving intentions.
3. Perceived behavioral control, personal ethics and power saving intentions all have a positive relationship with power saving behaviors.

第一章 緒論........................................................1
第一節 研究背景與動機............................................ 1
第二節 研究目的與問題............................................ 3
第三節 研究方法.................................................. 4
第四節 研究流程.................................................. 5
第二章 文獻探討....................................................7
第一節 環境意識.................................................. 7
第二節 節電的態度................................................ 9
第三節 主觀規範................................................. 11
第四節 知覺行為控制............................................. 13
第五節 對環境的關注............................................. 15
第六節 個人道德規範............................................. 17
第三章 研究設計...................................................19
第一節 研究架構................................................. 19
第二節 假設建立................................................. 20
第三節 問卷設計與衡量........................................... 25
第四節 資料分析方法............................................. 35
第四章 統計資料分析...............................................37
第一節 受訪者基本資料分析....................................... 37
第二節 信度與效度分析........................................... 39
第三節 相關分析................................................. 43
第四節 T 檢定與單因子變異數分析 ................................. 48
第五節 假設驗證................................................ 64
第五章 結論...................................................... 78
第一節 研究發現................................................ 78
第二節 研究建議................................................ 82
第三節 後續研究建議............................................ 84
參考文獻........................................................ 85
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