G2 is the most entertaining esports organization in the world – end of discussion. Known for having the best players and rosters, the company has dominated the global stage since its inception in 2015, securing countless major tournament victories, several industry awards and exciting partnership collaborations in the process. Entertainment is the essence of everything G2 does, with the esports brand rated number one for social engagement through multiple regions worldwide. During its eight years of domination, G2 has built a global fanbase of over 40 million fans spanning EMEA, North America, Asia and Latin America. Boasting an Instagram following of 1.3 million and Twitter followers in excess of 1.2 million, the G2 community follows every twist and turn of the most captivating stories created by the organization within the esports scene and beyond. International household name brands are increasingly recognising the opportunities that esports can offer to tap into an engaged new audience and are partnering with G2 as a credible way to be part of this movement. G2 currently counts the likes of Logitech, Red Bull, Herman Miller, Oakley, Ralph Lauren, Jägermeister and Mastercard amongst its strategic commercial partners. Over 150 players, content creators, and employees are at the heart of G2, taking the team from an esports brand at its core to a global, recognisable, lifestyle and entertainment brand.

Love handball? Have a thing for PUMA? We should talk. We’re looking for extras for a shoot in Berlin on October 13th. Come for the handball. Stay because we still need another take. Exact location shared after form submission. Transport costs aren’t covered, but food is on us (we’re not 𝘵𝘩𝘢𝘵 cheap). Sign up: https://lnkd.in/e6MTgasT 𝘋𝘪𝘴𝘤𝘭𝘢𝘪𝘮𝘦𝘳: 𝘕𝘰 𝘎2 𝘱𝘭𝘢𝘺𝘦𝘳𝘴 𝘪𝘯𝘷𝘰𝘭𝘷𝘦𝘥. 𝘠𝘰𝘶’𝘭𝘭 𝘩𝘢𝘷𝘦 𝘵𝘰 𝘴𝘦𝘵𝘵𝘭𝘦 𝘧𝘰𝘳 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘩𝘢𝘯𝘥𝘣𝘢𝘭𝘭 𝘱𝘭𝘢𝘺𝘦𝘳 𝘪𝘯 𝘵𝘩𝘦 𝘸𝘰𝘳𝘭𝘥.

We found a way to stop our nightmares ☝️🤓 We're happy to welcome Wizards of the Coast as an official G2 CS Partner! Read more about the partnership here: https://lnkd.in/gMschdVB

THE ONE PIECE IS REAL. We are thrilled to collaborate with One Piece, to launch a collection that fuses G2's samurai spirit with the courage, loyalty and determination shared by the Straw Hat Crew. Read more about this exciting collaboration and shop the collection here: https://lnkd.in/ex7Wa_kS

Today, we are excited to announce the G2 Performance Lab, a platform built to foster the next generation of esports competition and entertainment. Launched in collaboration with Red Bull, the G2 Performance Lab will utilize scientific research and practical performance data to not only advance the rosters at G2 Esports, but the industry as a whole by working closely with scientific publications and academic institutions such as the German Sport University Cologne. G2 aims to create a more sustainable and performance-focused future for elite esports athletes, coaches, and support staff, while continuing to explore new ways to unlock and support esports performance at the highest level.